Advanced Certificate in Market Research for Healthcare Industry

Dive deep into key topics such as data analysis, consumer behavior, and digital marketing strategies tailored specifically for healthcare. Learn how to leverage actionable insights to drive informed decision-making in today's fast-paced digital landscape.
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An online short course from LSBA on conducting market research in the healthcare sector. It covers data collection and analysis, segmentation, competitor analysis and consumer behaviour in healthcare, with case studies drawn from pharma, providers and medical device companies.

What you’ll learn:

  • Market research in healthcare
  • Data collection methods
  • Data analysis techniques
  • Market segmentation
  • Competitive analysis
  • Consumer behaviour in healthcare
  • Ethics in healthcare market research
  • Reporting findings
  • Industry trends
  • Case studies

Details:
Type: Course
Format: 100% online, self-paced; assessment by assignments or quiz; tutor support available
Language: English
Start: Admission open 2026 – start anytime
Price: Fast track (1 month): £140 / Standard (2 months): £90; digital certificate included, printed certificate optional
Provider: London School of Business and Administration (LSBA)
Contact: admissions@LSBA.org.uk

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Course details
Duration Fast track: 1 month / Standard: 2 months
Level Advanced
Digital certificate included; printed certificate optional (paid)
Any device (online)
Basic info

Dive deep into key topics such as data analysis, consumer behavior, and digital marketing strategies tailored specifically for healthcare. Learn how to leverage actionable insights to drive informed decision-making in today's fast-paced digital landscape.

Course requirements

Professionals in pharma, healthcare providers and medical device companies; newcomers to healthcare market research

Intended audience

Professionals in pharma, healthcare providers and medical device companies; newcomers to healthcare market research